In January, I'm going to shut down this blog so that I can focus on my business blog, Symblème Services Online (symblemeservicesonline.blogspot.com).
Would you be willing to follow me over there?
How 'bout if I offered you a free Christmas gift as a thank-you? (You can read about it at the end of this email.)
The posts would have a very slightly different flavor...but they'd still be me.
Here's an example:
What Jethro Has to Do with Roi
I just quit my band today.
The other guys were just a bunch of old retired friends who wanted to get together and play for fun. They all have steady incomes, either from
retirement or jobs, and I sat in with them. We played together for about four years. Had a lot of fun, played all kinds of music, from jazz to Jethro Tull. Even had a steady gig playing for pizza and tips for awhile.
But mostly we played for free.
Now, I'm not gonna mince words. I'm good. I used to play professionally for the Santa Fe Opera.
About a month ago, I realized that offering my quality of playing for free wasn't just bad for my pocketbook; it was actually detrimental to musicians who were trying to make a living by playing. (Including the other players in the Santa Fe Opera! Yipes!)
I mean, why would people pay for good music when they could get it for free?
Plus, as my business picked up, my time was getting crunched, and therefore more valuable. There simply weren't enough hours, or even minutes, in the day.
I realized that I had to cut back on areas of my life that weren't giving me enough return on my time in order to focus on those that were.
So I put my foot down and said "no more playing in public for free".
But I realized that that wasn't good enough. It put our band leader in an uncomfortable position of having to continue to field requests for free music, and then ask me whether I was available if HE could pay me, even if the venue wouldn't...
It just wasn't working.
So today I told him, "I'm sorry. I can't play with the band any more."
Good ol' ROI. You can't really ever get away from it, can you?
As business owners, we all struggle with time and money crunch. We're always asking ourselves, "what's the return on investment?"
As a result, sometimes we have to make tough choices. Such as whether to give up something that used to give us joy in favor of something that will benefit our business. Or giving up some of our profits in order to hire someone to help us with our marketing.
It's a tough decision. And only you can make it.
But if you decide to hire me, know that I will do my utmost to ensure that your investment is a good one.
If you decide to take that risk, here's where to click:
You'd get 2-3 of these puppies a week.
I really hope you'll take a moment to visit my new digs and subscribe. That would mean more to me than all of the other Christmas gifts in the world. And it wouldn't even cost you a thing.
As a thank-you, I'll give you a copy of my ebook, "The Utter Moron's Guide to Getting Online: Build and Maintain an Online Business Presence in 2 Hours a Day or Less".
This'll be the new and updated PDF version with pictures and everything.
You can either keep it for yourself, or give it to a small business owner you know.
So whaddaya say? Will I see you over at Symblème Services Online?
I hope so. 'Cause I'll miss you if I don't. :-(